Speaking
Upcoming
Summer Seminar pre-conference symposium by The Lawlor Group, June 12, 2013
American Marketing Association’s Symposium for the Marketing of Higher Education, Beyond Measurement: Collecting and showcasing results in a marketing annual report, November 10-13, 2013
Previous (partial list)
American Marketing Association’s Symposium for the Marketing of Higher Education
Case Study: An Integrated Marketing Revolution at Ithaca College
November 12, 2012Read highlights from Twitter via Storify
eduWeb Conference
Choose your own adventure marketing mashup
July 30, 2012
NYSACAC 2012
Look before you leap: Research as a foundation for brand identity development
June 7-8, 2012
Cornell University Communicators
Social media management across a diverse campus
May 17, 2012
Marketing & Communications track Spotlight speaker
CASE Districts I & II, The Conference, January 22, 2012
Threads of Change in Marketing Communications
PRSA Finger Lakes workshop keynote speaker
Integrated marketing communications + social media
December 1, 2011
HigherEdLive: Re-branding, July 24, 2011
Keynote speaker at HighEdWeb Regional Conference in Rochester, NY, June 27, 2011. Reflect, Repurpose, Restructure, Re-energize: A journey from the last 15 years of the web in higher ed and the road ahead
American Marketing Association’s Symposium for the Marketing of Higher Education, November 7-10, 2010
Advanced Marketing Session Panel: The Success Conversation: A dialogue about how your institution can leverage its online communications to meet its goals
Networking for Professional Advancement & Personal Enrichment: Discussion on personal branding, and using social media for networking, advancement, education and personal development
Faculty member for the UCDA Design Summit. Sessions: Social Media 101 & Customizing your college’s presence on social media outposts, March 18-20, 2010, Nashville, TN
Professional Communication/Communicating Professionally, Using the Social Web to Develop a Personal Brand & Network, March 3, 2010, SUNY New Paltz
CollegeWeekLive’s eRecruitment Web Forum, eRecruiting with Social Media and a Purpose, February 17, 2010 (online)
Dutchess County (NY) Regional Chamber of Commerce Social Media Conference, January 20, 2010, Poughkeepsie, NY
Stamats Integrated Marketing Technology conference (SIM TECH), Help Me, Help You with Social Media: Learn how to drive before handing over the keys to the company car, November 10-12, 2009
AACSB Building B-Schools Symposium (workshop for Communication professionals) & Associate Deans and Innovative Programs Conference (plenary session for all attendees), Using Social Media to Further Existing Strategic Goals on Your Campus, November 3 & 4, 2009
Keynote: SUNY New Paltz American Marketing Association’s annual Business Day Conference, Using the Social Web: 5 Steps to Not Living in Your Parents Basement After Graduation, October 16, 2009
HighEdWeb, Enterprise Web CMS for Higher Education, October 4-7, 2009
Stamats Integrated Marketing Conference, Using Social Media to Further Existing Strategic Goals On Your Campus, July 27-30, 2009
SUNY CUAD Annual Conference, Doing More with Less: Creating an online community for accepted students, June 10, 2009
SUNY CAP, Doing More with Less: Creating an online community for accepted students, June 11, 2009
Blogging & Student Leadership Webinar, May 6, 2009
New York State Association for College Admission Counseling (NYSACAC) Conference, eRecruiting with Social Media, June 4, 2009
HighEdWeb Regional, Social Media Storytelling with the .eduGurus, April 23-24, 2009 | ustream recording
OmniUpdate Users Conference, Using OU Campus in a Luminis Portal, March 31, 2009
SUNY New Paltz: A Class Act – Using Technology in the Classroom, Twitter: What is it, how you can use it to network, supplement course material & follow breaking news, March 3, 2009
Social media + athletics: Let’s build excitement, SUNY New Paltz, February 25, 2009
HigherEdExperts.com: Recruiting on a budget 101: Master plan to win the social media jackpot with prospective students, February 4, 2009
OmniUpdate Webcast: SUNY New Paltz Tackles the Problem of Portal Content Management, December 3, 2008
Information | On demand recording (Note: Due to technical difficulties, please skip to 3:57 to start. The slides catch up at 6:30.)
Business Marketing Association of the Hudson Valley, join the conversation: social media+ your business September 23, 2008
State University of New York Council for University Advancement (SUNY CUAD) Annual Conference: June 12, 2008
Topic: They’re Doing It Without You! Tips on Creating and Navigating Pages on Facebook
State University of New York Council for University Advancement (SUNY CUAD) Annual Conference: June 2006
Topic: Using Blogs for Student Recruitment and More
State University of New York Council for University Advancement (SUNY CUAD) Annual Conference: June 2005
Topic: Measuring Web Site Success
