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New York State Certified Women Business Enterprise

Rachel Reuben Consulting, LLC is a Women Business Enterprise (WBE) certified by the New York State Empire State Development’s Division of Minority and Women’s Business Development. Established in 2015, Rachel Reuben is principal and sole owner of Rachel Reuben Consulting, LLC, a marketing and communications consultant who works with higher education, small businesses, nonprofits and […]

2018 Own It! Entrepreneurial Women’s Conference

I’m delighted to share that I have been selected as a speaker for this year’s 2018 Own It! Entrepreneurial Women’s Conference in Ulster County, NY at The Darlene L. Pfeiffer Center for Entrepreneurial Studies at SUNY Ulster. My workshop is entitled, “Know Enough to Be Dangerous in Social Media Marketing.” Stand out in the marketplace and grow your […]

Now a New York State Certified Women-Owned Business Enterprise

I am pleased to share that Rachel Reuben Consulting, LLC is now a New York State Certified Women-Owned Business Enterprise. For state agencies and other organizations needing to meet a business requirement to have a certain percentage of work being contracted to someone with this certification, particularly in the areas of marketing and communications, I’m your […]

Review: The Enrollment Growth Playbook

I recently had the opportunity to review the new book, The Enrollment Growth Playbook: How to Launch, Market, & Grow Successful Online & On-Campus Programs, by Helix Education. This book is chock-full of actionable insights that can help any institution make significant strides to increase their enrollment. Gone is the day of being all things […]

Celebrating one year in business

Facebook memories reminded me the other day that it has been one year since I officially began my consulting business. What a ride it has been! I am thrilled to have this opportunity to work with colleges, universities, solopreneurs, small businesses, non-profit and faith-based organizations. I’ve had the great pleasure of working with 15 clients […]

Should you jump on social bandwagons?

This article was originally published on InsideHigherEd’s Call to Action Blog on February 9, 2016. Last month there was a great deal of hype about Peach, a new social network that seemingly came out of nowhere. It is a bit like Facebook (lite), Twitter and Tumblr combined. You can post a short update and photos; search […]

Career Services and Marketing – the new peanut butter and jelly?

I recently conducted a market research project for a company who is looking to extend their existing product to provide better solutions for career services offices and help universities tell better stories to key audiences. Their product is currently in use by more than 300 colleges and universities nationwide, primarily in the marketing/communications area. As […]